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first_img About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.  11 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Howard Lake | 2 December 2002 | News World Vision uses affiliate marketing partner to boost Christmas gift sales World Vision is the second charity to team up with UKaffiliates.com to run an affiliate programme. Save the Children joined earlier this year and offer affiliates 9% on donations generated, capped at £4.50 on donations of £50 or more.Some charities already generate income from acting as affiliates of other merchants. Indeed, it is effectively the online version of the charity credit card, an affinity programme whereby the charity earns a fee for introducing a customer for the credit card company and a small fee every time the credit card is used. It is interesting then that so few charities have tested affiliate marketing. Perhaps they believe that they can secure sufficient online advertising and PR through donated space. The benefit of a professional affiliate programme, however, is that it can offer much more detailed performance statistics, compared to simply relying on donated space.The range of banner ads on offer from World Vision is very good. Apart from the standard sizes of 468×60, 88×31, and 125×125, they also offer ths ‘skyscaper’ at 120×600. The theme of the ads is consistent, and most of them include an element of humour. For example, “a goat is for life, not just for Christmas,” and “imagine the kids delight on Christmas morning… We didn’t say it was your kids did we.”For some reason the Great-gifts.org Web site makes no mention of the affiliate programme. This omission is a mistake: there will almost certainly be visitors to the Web site who won’t want to buy or donate, but who might be willing to help World Vision promote the site. World Vision has teamed up with UKaffiliates.com to drive sales and donations at its alternative gift Web site, great-gifts.org.World Vision will pay Web site owners between 1% and 5% on sales made by people clicking through from their site. Web site owners are given a range of banner adverts and links to place where they wish on their site. UKaffiliates.com tracks the click-throughs and actions of people clicking on those links, and then handles World Vision’s commission payment to each affiliate.Great-gifts.org is based on an idea made popular some years ago by US non-profit Heifer International. It encouraged supporters to buy practical presents for people in the developing world, rather than buy presents for their friends and family who probably did not really want them. Presents such as a cow, chickens or a sewing machine were on offer. Advertisement AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThislast_img read more


first_imgMrs. Margaret L. Johnson Wakefield, age 92, of Madison, Indiana entered this life on June 16, 1924 in Scottsburg, Indiana. She was the loving daughter of the late, Clyde E. and Verna Thomas Johnson. She was raised in Scottsburg and was a 1943 graduate of Scottsburg High School. She then attended beauty school in Louisville, Kentucky and acquired her beautician’s license. On June 14, 1946 she was united in marriage to James Edward Wakefield in Edinburgh, Indiana. This happy union of nearly fifty one years was blessed with a son, James Michael and daughters, Janice and Linda. Margaret worked as a beautician for many years and had her own shop called Duchess Beauty Shop in her home. When she began working as a beautician she worked for Doc’s Beauty Shop in Scottsburg and had also worked at Zelma’s Beauty Shop in downtown Madison. She later enjoyed working at Rose’s Hat Shop and at Knoebel – Bird Clothing in downtown Madison. Margaret enjoyed visiting with others, socializing, dancing, traveling, being with her family, watching Madison Cubs and Indiana University Basketball. She was lovingly referred to by her close friends as “Shady”. She was a 72 year member of the Order of Eastern Star Scottsburg Chapter No. 107; Dorcas Circle of King’s Daughters and the Brooksburg Friendly Circle. Margaret was a faithful member of the First Baptist Church in downtown Madison since 1946 where she belonged to the Maranatha and Anchor Sunday school classes and the Fern Gronseth Missionary Circle. Margaret also held membership in the American Baptist Women’s Ministry since 1951. She will be remembered for her faithfulness as a devoted friend with a beautiful smile and a twinkle in her eye. Margaret died on Wednesday, September 28, 2016, at 1:52 p.m. at the St. Andrews Health Campus in Batesville, Indiana.Margaret will be missed by her loving daughters, Janice Bradley of Batesville, Indiana, Linda Hultman and her husband, Mike of Batesville, Indiana; her grandson, Jeffrey “Jeff” Hultman and his wife, Maggie of Noblesville, Indiana; her great grandson, Theodore Hultman of Noblesville, Indiana; her daughter in law, Linda Hertz Wakefield and her family of Madison, Indiana; several nieces, nephews and other relatives. She was preceded in death by her father, Clyde E. Johnson, died Jan. 17, 1975, her mother, Verna Thomas Johnson, died Dec. 1969, her husband, James Edward Wakefield, died May 6, 1997, her son, James Michael Wakefield, died June 19, 2009, her sisters, Mary Kimmick, Mabel Johnson, and Grace Marguerite Johnson, and her brothers, Alfred E., Robert, George Edgar, and James Earl Johnson.Funeral services will be conducted Tuesday, October 4, 2016, at 11:00 a.m., by Rev. Randy Crutchfield at the Morgan & Nay Funeral Centre, 325 Demaree Drive in Madison, Indiana. Interment will follow in the Springdale Cemetery in downtown Madison, Indiana.Friends may call Monday from 4:00 p.m. – 7:00 p.m. and Tuesday from 10:00 a.m. until the time of service at the Morgan & Nay Funeral Centre, 325 Demaree Drive in Madison, Indiana.Memorial contributions may be made to the First Baptist Church or the Donor’s Choice. Cards are available at the funeral home. Online condolences, Morgan & Nay Funeral Centre Madison, INlast_img read more


first_imgAOC chief executive Matt Carroll says Australia has athletes based overseas and training in central locations around the country.“With travel and other restrictions this becomes an untenable situation,” Carroll said.The Canadian Olympic Committee earlier said it won’t send athletes to the Tokyo Games unless they are postponed for a year, becoming the first country to threaten such a move in the face of the coronavirus pandemic.The committee sent out a statement Sunday evening saying it was willing to help the IOC search for alternatives, but that it was not safe for athletes, “their families and the broader Canadian community for athletes to continue training for these games.”The IOC says it is considering all options. The Tokyo Games are scheduled to start July 24. ___Japanese Prime Minister Shinzo Abe says a postponement of the Tokyo Olympics would be unavoidable if the games cannot be held in a complete way because of the coronavirus impact.He was commenting on the International Olympic Committee plan to examine the situation over the next few weeks and make a decision, which could include a postponement.Abe, speaking at a parliamentary session, ruled out the possibility of a cancellation.Whether Tokyo can hold the Olympics as planned from July 24 has been a major international concern as the COVID-19 pandemic has spread globally. The British sprinter writes on Twitter “does this mean that athletes face up to another FOUR weeks of finding ways to fit in training – whilst potentially putting ourselves, coaches, support staff and loved ones at risk just to find out they were going to be postponed anyway.”___The Australian Olympic Committee has advised its athletes to prepare for an Olympics in 2021.Ian Chesterman, Australia’s team leader for Tokyo, says “it’s clear the games can’t be held in July.”“Our athletes have been magnificent in their positive attitude to training and preparing, but the stress and uncertainty has been extremely challenging for them,” Chesterman said in a statement released Monday by the Australian Olympic Committee. The Spanish soccer federation and the Spanish league say the suspension of professional soccer in the country will continue until government officials “consider that they can be resumed without creating any health risk.”The soccer competitions had been initially suspended for two weeks, but on Sunday the government said the country’s state of emergency would likely be extended, meaning the entire nation may have to remain in lockdown until at least April 11.Spanish authorities say more than 33,000 people have been infected with the coronavirus in the country, with 2,182 deaths.___The Azerbaijan Grand Prix has been postponed because of the coronavirus outbreak. Associated Press Share This StoryFacebookTwitteremailPrintLinkedinRedditThe Latest on the effect of the coronavirus outbreak on sports around the world:___Russia has backed the International Olympic Committee’s approach of taking time to consider postponing the Tokyo Games and condemned the body’s critics. March 23, 2020center_img The Athletics Association’s statement comes a day after the International Olympic Committee set itself a four-week deadline to decide on a delay.Athletics Association president Christian Taylor and vice president Emma Coburn say “we’re imploring the IOC to announce the postponement of Tokyo 2020 Olympics much sooner than in four weeks’ time.”Taylor is a long jumper and Coburn is a runner. Both competed for the United States at the 2016 Rio de Janeiro Olympics.The group says more than 4,000 athletes have responded to a survey it conducted, with a large majority favoring postponement.Dina Asher-Smith, the world champion in the 200 meters, has also called for a quicker decision by the IOC. ____More AP sports: https://apnews.com/apf-sports and https://twitter.com/AP_Sports,Tampa Bay Lightning advance to face Dallas Stars in Stanley Cup finals, beating New York Islanders 2-1 in OT in Game 6 The Latest: Russia backs IOC’s plan for Tokyo Olympics The latest postponement means there will be no Formula One races until the middle of June at the earliest.The race at the Baku City Circuit was scheduled for June 7.The first seven races of the Formula One season had already either been postponed or canceled.___A group representing track and field athletes has called for the Tokyo Olympics to be postponed because of the coronavirus outbreak. The IOC says it will make a decision within four weeks and the Russian Olympic Committee endorsed that plan by calling for “complete support.”The ROC says “we view as unacceptable any attempts to bring pressure on the organizations in charge responsible of staging the games and to force them to take rash decisions.”Canada has said it will boycott the Tokyo Olympics unless they are postponed and Australia has called for athletes to prepare for a 2021 event.Russia was faced with sending a neutral team to the Tokyo Olympics under sanctions from the World Anti-Doping Agency. But those measures can’t be implemented until there’s a ruling from the Court of Arbitration for Sport, where hearings have been delayed by the coronavirus outbreak. It’s unclear whether CAS could still rule before the Tokyo Olympics are scheduled to start July 24.___last_img read more